The Net Promoter Score® is a valuable metric to track and observe customer feedback. Once deployed, it can provide valuable insights into how customers feel about your product or business and what changes and improvements they would like to see. Over time, this metric can become the valuable tool you didn't know you needed.
One of the most common questions marketers ask is how the Net Promoter Score® differs from the type of data that can be extracted by examining people's reactions on social media platforms like Facebook, Twitter, and Instagram.
The customer lifecycle and associated lifecycle emails are an important part of designing, developing, and strengthening the relationship between your company and your customers.